Using Drones for Real Estate Photography

Many industries and businesses are already reliant on drones for their everyday operations. The world of real estate is no different. The applications are many. Can drones, however, really be used in real estate? Can these be incorporated legally in business activities and if so, what steps do you have to undertake?

Drones in Real Estate Photography: How Does It Work?

Just a couple of months ago, both clients and agents were wondering – how could a drone be used to sell property? Aerial photography adds a cool touch to adding and selling property.

• Drones move effortlessly above areas that will be difficult to access otherwise
• Drones are perfect for creating HD video clips and giving the potential buyer a better idea about the property
• A well-made aerial video can serve as a virtual tour – going from the entrance through the different rooms and even the backyard
• Clients are looking for interactive and realistic presentations and because of this fact, aerial videos are a wonderful form of promotion
• Depending on the needs of a real estate business, the investment in a drone can be small (starting at around 500 USD)
• A drone can help you establish your reputation as an innovative real estate agent who’s willing to embrace new trends and use those to benefit clients

Real Estate Aerial Photography Tips

Great drone photos and videos cost more and need more time to be shot and edited than regular pictures. This is why a couple of important rules have to be followed for a quality outcome.

For best results, agents should hire professionals. Individuals that know how to fly drones and that have experience with aerial photography will be the ones that will produce the best outcome.

If you want to hire a drone operator,or use a drone yourself, keep the following additional tips in mind:

• Shoot long, steady shots. A drone with a gimbal will be needed because it will keep the camera steady.
• Follow the 10-second rule: whenever you are done shooting the video, don’t stop filming right away. Instead, count slowly to 10 and then hit the stop button.
• Practice makes perfect. It’s best to create the same clip a couple of times. Footage can be lost. Technical problems may occur. Having a few clips to choose among will give you options and versatility.
• Use the wind. Allowing the drone to move naturally instead of against the air current can improve the quality of the footage.
• Have a preliminary plan. Drone flying time is still limited. The best models can fly for 10 to 20 minutes before they run out of battery. If you have an idea about what you’d like to photograph or film, you’ll make the best use of the available shooting time.

Whether you want aerial clips or pictures of property, a drone can be the perfect business tool for you. The trend is still relatively new and if you act fast, you can become one of the innovators in the real estate field.

If you are looking for a drone for real estate photography and video, I would recommend the DJI Phantom 4 Professional.

It is super stable, shoots crystal clear video and is not difficult for a beginner to use, while still having massive professional potential. The price is slightly higher than the average user drones, but it is not too large,it is easy to use, and has lots of advanced video and flight features.

Read full article

Get some quotes for a drone operator

✔ 100% free service
✔ Featured in the SMH, The Age & WA Today
✔ 1,800+ online recommendations

<< Back to News